MIHERC

Logo Design

MIHERC^* (Maternal and Infant Health Equity Research Centre) – Was created to address health disparities among marginalized mothers and babies. For this project, we developed two logo options, and the Nativo Calavera team selected the one that best represented the client’s vision.

Although both proposals were well received, the client already had a clear idea of what they wanted. Our role was to shape their concept, bringing our expertise to refine and perfect their idea.

The following images show a version we proposed during the process.
It wasn’t the one that made the cut, but we still think it’s an interesting idea worth sharing